Schema type

Organization

Use Organization to describe the business entity behind a site or product. This is often the cleanest identity type for a brand homepage, service page, or company entity.

Brand pages, company pages, and business identity pages.

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When to use it

Brand homepages
Business pages
Company identity pages
Publisher or agency profiles

Core fields

• name
• url
• logo
• sameAs
• contactPoint

Example JSON-LD

{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Abdallah Mekky",
  "url": "https://www.abdallahmekky.com",
  "logo": "https://www.abdallahmekky.com/logo.png",
  "contactPoint": {
    "@type": "ContactPoint",
    "contactType": "customer service",
    "email": "hello@abdallahmekky.com"
  }
}

Common mistakes

• Using Organization when the page is about an individual creator and not the brand
• Listing social handles that are not actually official