Local SEO
Google Business Profile Learning Resources
by Google Business Profile
This is the authoritative starting point for local presence because it defines what Google accepts as a business representation and how profile information is managed. It is less flashy than a vendor course, but it prevents the costly mistakes that come from incorrect categories, duplicate listings, or misleading location claims.
Free
Price
Self-paced · 2-4 hours
Time investment
All levels
Level
What you'll learn
- Eligibility and ownership requirements
- How to maintain accurate business details and services
- How reviews, photos, and updates support customer decisions
- How to avoid suspension and duplicate-profile problems
Prerequisites
A real eligible business or client location is required for practical application.
Who it's for
Business owners, local marketers, agencies, and support teams managing one or many locations.
Topics covered
Google MapsBusiness ProfilesLocal Trust
Ready to start?
This course is hosted and delivered entirely by Google Business Profile — enrollment happens on their site.
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