Local SEO

Local SEO Course

by Semrush Academy

Local SEO rewards consistency more than volume. This course gives teams a system for aligning business details, service pages, local intent, reviews, and measurement so that a location can become both discoverable and credible in its market.

Go to course on Semrush Academy
Free (certificate optional)

Price

Self-paced · 3-5 hours

Time investment

Beginner

Level

What you'll learn

  • How local intent changes keyword and landing-page strategy
  • How to structure and maintain business profile information
  • How citations and reviews support local trust
  • How to measure calls, directions, leads, and local rankings

Prerequisites

Basic SEO concepts and a real business location or service area are helpful.

Who it's for

Local businesses, agencies, franchise teams, and marketers responsible for regional visibility.

Topics covered

Google Business ProfileReviewsLocal Content

Ready to start?

This course is hosted and delivered entirely by Semrush Academy — enrollment happens on their site.

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