AEO & GEO
Design content that answers questions clearly and gives search engines and AI systems strong, verifiable entities to cite.
Verification
Status: verified · Last verified: 2026-09-17
Guides
The llms.txt experiment — measuring AI crawler behaviour
A reproducible protocol for testing llms.txt discovery, crawler requests, structured Markdown endpoints, and heavy HTML pages without inventing unsupported crawler claims.
How Perplexity decides what to cite
A practical model of answer-engine citation inputs: retrieval eligibility, passage clarity, source authority, freshness, and structured entity context.
FAQPage schema — what actually still works
The current practical role of FAQPage JSON-LD after Google reduced FAQ rich-result eligibility, and how to combine it with answer-first page structure.
What is xEO? Search + Generative + Answer Engineering
xEO unifies SEO, GEO, and AEO into one discipline: engineering a brand's visibility everywhere an answer can appear, instead of treating them as three separate jobs.
What GEO actually means in 2026 - and why it matters now
Generative Engine Optimisation isn't a buzzword. It's the practical set of techniques that determine whether your brand appears in AI-generated answers.
Tools
👁️ AI Crawler View
See exactly what Googlebot, GPTBot, and ClaudeBot each receive when they fetch your page.
🤖 llms.txt Validator
Validate your llms.txt file and see how AI crawlers will parse it.
🧬 Structured Data (JSON-LD) Checker
Validate your JSON-LD schema and catch errors before Google does.
✨ JSON-LD / Schema Generator
Fill a form, get valid JSON-LD for Article, FAQPage, Product, and more.
🎯 GEO & AEO Readiness Scorer
Score page copy for answer-engine citations and generate FAQ plus speakable JSON-LD blocks.
📚 llms.txt Generator
Create a clean, structured llms.txt file that helps AI crawlers discover your best content.
🕷️ AI Crawler Rule Generator
Generate optimized robots.txt rules for GPTBot, ClaudeBot, PerplexityBot, and OAI-SearchBot.
🧪 JSON-LD Syntax Linter
Catch JSON-LD parse errors, mismatched brackets, and missing Schema.org types before deployment.
🔎 Meta Tags & AI Search Comparator
Compare a Google snippet with an AI answer preview while testing metadata and JSON-LD.
Courses
Search Essentials for AI Features — Google Search Central
Official Search Central guidance for creating helpful, accessible, well-structured content that can be discovered and used in modern Google search experiences, including AI-generated features.
Content Marketing Certification — HubSpot Academy
A practical content strategy course covering planning, storytelling, promotion, measurement, and content reuse. It gives AEO and GEO teams the editorial discipline needed to publish useful answers consistently.
Google AI Overviews and Helpful Content Guidance — Google Search Central
Official guidance on how Google evaluates content quality, helpfulness, and AI-assisted answer behavior in modern search experiences.