Semantic Content Strategy
Content that ranks, answers, and earns AI citations.
What's included
Built on topical authority and semantic structure — not keyword stuffing. Every piece of content has a job: rank, convert, or get cited by AI. I design the architecture that makes that possible.
Most content strategies fail because they optimise for keywords instead of topics. Search engines — and AI systems — reward comprehensive coverage of a subject, not individual pages targeting individual keywords. Topical authority is the new PageRank.
Book a free discovery call →- —Topical authority mapping
- —Content gap & cannibalisation analysis
- —Semantic keyword research
- —E-E-A-T content architecture
- —Content pruning & consolidation
- —Content brief templates for writers
- —Internal linking strategy
Common questions
Do you write the content or just provide the strategy?
Both options are available. I can deliver detailed briefs for your writers, or I can produce the content directly. We'll agree on the scope in the discovery call.
How long before content starts ranking?
New content typically takes 3–6 months to rank for competitive keywords. Pages targeting less competitive queries can rank faster. I set realistic expectations at the start of every engagement.
What makes semantic content different from regular SEO content?
Semantic content is structured around topics and entities, not just keywords. It answers related questions, defines concepts, and signals to search engines and AI models that you have comprehensive expertise on a subject — not just that you mentioned a keyword X times.
How does content strategy relate to AI visibility?
AI systems like ChatGPT and Perplexity cite sources they trust as authoritative on a topic. Topical authority — built through a well-structured content hub — is one of the strongest signals you can send. Content strategy and AI visibility are inseparable.
What else I offer
Let's get you found.
Start with a free 30-minute call. No pitch — just a clear look at where you are and what it would take to get where you want to be.